Automation isn’t a single topic but rather a combination of many different topics and disciplines. To be great at marketing automation, you have to be great at many different aspects of marketing. Here are ten of the best blogs to read if you want to keep up with many of the underlying topics that influence your marketing automation performance.
1.Chief Marketing Technologist Blog
This blog features everything you could possibly want to know about marketing automation, as told by the fantastic Scott Brinker. Brinker is the VP of the platform ecosystem at Hubspot, and a longtime entrepreneur and marketer.
2.Sharpspring Marketing Automation Blog
On the Sharpspring blog, find productivity and marketing tips for everyone — whether you’re a new digital marketer or a seasoned pro. Get niche tips on video, email, social media, and content marketing and stay at the leading edge of your industry.
3.Marketo Blog: CMO Nation
The Marketo blog features a wide array of leading voices in the sales and marketing industries. As a leading martech platform, Marketo has created a diverse content hub with thought-leadership pieces and service pieces on all areas of digital marketing — included. Get some insightful perspectives on what’s happening at the forefront of marketing automation here.
Hey, it’s us! In seriousness, because marketing Automation is one of our specialties, we write about it quite a bit. Find granular pieces on subjects like using UTMs and Facebook Pixels for automatic tracking, and broader theoretical pieces on marketing and sales as an industry. Other topics you’ll find covered on the Hatchbuck blog include sales tips, graphic design, copywriting, and marketing terminology — all with the latest info presented in the most helpful way possible (we hope!).
As a leading workflow automation tool, it’s no wonder Zapier has fantastic content on marketing Automation. Zapier’s blog is the go-to for all things related to marketing software: they provide in-depth tutorials on using their own tool, along with popular workflows across thousands of third-party apps.