{
    "statement": "of US Google searches were followed by another Google search instead of a click, Jan-Apr 2026",
    "value_display": "29.0%",
    "value_numeric": 29,
    "unit": "%",
    "data_label": "Jan-Apr 2026",
    "data_period_end": "2026-04-30",
    "region": "USA",
    "size": "all",
    "source": {
        "name": "Zero-click search studies (with Similarweb and Datos panel data)",
        "publisher": "SparkToro",
        "type": "vendor",
        "url": "https://sparktoro.com/"
    },
    "source_url": "https://sparktoro.com/blog/zero-click-searches-highest-in-the-uk-lowest-in-germany-and-france-has-the-most-efficient-searchers/",
    "source_quote": "Table, 'Performs another search' row, US column: 29.0%",
    "verification_note": "Live page sits behind a Cloudflare browser check that blocks automated readers; the figure was read on the archived copy of this sparktoro.com page (web.archive.org snapshot of 22 Oct 2026). Re-open in a normal browser before publishing if policy needs the live page. Counts only new searches in the default search box.",
    "verified_at": "2026-10-23T00:00:00+00:00",
    "margin_of_error": null,
    "dont_know": null,
    "data_table": null,
    "revisions": [],
    "page_url": "https://digitaltreed.com/statistics/ai-search/us-searches-followed-by-another-search",
    "csv_url": "https://digitaltreed.com/statistics/ai-search/us-searches-followed-by-another-search.csv"
}