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Vendor dataUpdated 23 Oct 2026

53%approximate share of worldwide generative AI website visits that went to ChatGPT in May 2026, down from about 76% a year earlier

53% approximate share of worldwide generative AI website visits that went to ChatGPT in May 2026, down from about 76% a year earlier (May 2026, Similarweb, Similarweb AI search statistics (2026 Generative AI Landscape))

Vendor dataChecked at source, 23 Oct 2026All sizesGlobalAI search and zero-click · AI traffic
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In plain words

What this number really says

53% approximate share of worldwide generative AI website visits that went to ChatGPT in May 2026, down from about 76% a year earlier (May 2026).

53%

the latest figure (May 2026)

Vendor data

type of source

Why you can trust it. Similarweb, Similarweb AI search statistics (2026 Generative AI Landscape): vendor data, a company measuring its own customers or panel.

Key facts

  • Period May 2026
  • Region Global
  • Company size All sizes
  • Next data Yearly report

Source: Similarweb, Similarweb AI search statistics (2026 Generative AI Landscape), May 2026

Method and use

How it was measured, and how to use it

How it was measured
Publisher
Similarweb, Similarweb AI search statistics (2026 Generative AI Landscape)
Source type
Vendor data: A company measuring its own customers or panel
What it measures
53% approximate share of worldwide generative AI website visits that went to ChatGPT in May 2026, down from about 76% a year earlier
Data period
May 2026 (ends 31 May 2026)
Published by the source
29 Jul 2026
In the source's words
ChatGPT’s share of generative AI website visits fell from about 76% in June 2025 to roughly 53% by May 2026, a drop of more than 20 percentage points in twelve months.
Checked at source
23 Oct 2026: Live similarweb.com page returned 403 to automated readers; read on the archived copy of this exact page (web.archive.org, 2026 snapshot). Vendor panel data. Value is 'roughly 53%'.
Reuse
Cite with attribution. Panel estimates; live page blocked automated readers.
Next expected update
Yearly report (Similarweb, yearly report, monthly blog updates)
Original page
www.similarweb.com: Similarweb AI search statistics (2026 Generative AI Landscape)
Data files
CSV · JSON (stable links)
Full change log

No changes recorded yet. First checked at the source on 23 Oct 2026.

Cite this number

APA

Similarweb. (2026). 53% approximate share of worldwide generative AI website visits that went to ChatGPT in May 2026, down from about 76% a year earlier. Via digitaltreed, https://digitaltreed.com/statistics/ai-search/chatgpt-share-of-gen-ai-visits

MLA

"53% approximate share of worldwide generative AI website visits that went to ChatGPT in May 2026, down from about 76% a year earlier." Similarweb, Similarweb AI search statistics (2026 Generative AI Landscape), May 2026. digitaltreed, https://digitaltreed.com/statistics/ai-search/chatgpt-share-of-gen-ai-visits.

HTML link

<a href="https://digitaltreed.com/statistics/ai-search/chatgpt-share-of-gen-ai-visits">53% approximate share of worldwide generative AI website visits that went to ChatGPT in May 2026, down from about 76% a year earlier</a> (Similarweb, May 2026)
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FAQ

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What is the latest figure for AI traffic (Global)?

53% approximate share of worldwide generative AI website visits that went to ChatGPT in May 2026, down from about 76% a year earlier, for May 2026, according to Similarweb, Similarweb AI search statistics (2026 Generative AI Landscape). We checked it at the source on 23 Oct 2026.

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