12.2%About 1 in 10yearly growth in US e-commerce sales in Q2 2026, against 6.7% for all retail sales
12.2% yearly growth in US e-commerce sales in Q2 2026, against 6.7% for all retail sales (Q2 2026, US Census Bureau, Quarterly Retail E-Commerce Sales)
Margin of error: ±0.9 percent
Official dataChecked at source, 23 Oct 2026All sizesUSAE-commerce · Sales
Yearly sales growth, Q2 2026: online vs all US retail
Group
Change from Q2 2025
E-commerce
12.2%
All retail
6.7%
Source: US Census Bureau, Quarterly Retail E-Commerce SalesMargins of error: ±0.9 and ±0.5 points.digitaltreed.com/statistics
In plain words
What this number really says
12.2% yearly growth in US e-commerce sales in Q2 2026, against 6.7% for all retail sales (Q2 2026).
12.2%
the latest figure (Q2 2026)
Official data
type of source
Why you can trust it. US Census Bureau, Quarterly Retail E-Commerce Sales: official data, government statistics office or regulator. Estimates from the Census Monthly Retail Trade Survey and administrative records; seasonally adjusted, not adjusted for price changes. US retail trade only.
US Census Bureau, Quarterly Retail E-Commerce Sales
Source type
Official data: Government statistics office or regulator
What it measures
12.2% yearly growth in US e-commerce sales in Q2 2026, against 6.7% for all retail sales
Data period
Q2 2026 (ends 30 Jun 2026)
Published by the source
18 Aug 2026
Who is counted
Estimates from the Census Monthly Retail Trade Survey and administrative records; seasonally adjusted, not adjusted for price changes. US retail trade only.
Margin of error
±0.9 percent
In the source's words
The second quarter 2026 e-commerce estimate increased 12.2 percent (±0.9 percent) from the second quarter of 2025 while total retail sales increased 6.7 percent (±0.5 percent) in the same period.
Checked at source
23 Oct 2026: Read on census.gov Quarterly Retail E-Commerce Sales page (release CB26-133, 18 Aug 2026) and checked against the adjusted time series file tsadjustedsales.xlsx. Census notes that annual revisions of 28 Sep 2026 will appear in the Q3 2026 release on 19 Nov 2026.
Reuse
Public domain (US government work). Free to quote and redraw; cite the US Census Bureau and the quarter.
No changes recorded yet. First checked at the source on 23 Oct 2026.
Cite this number
APA
US Census Bureau. (2026). 12.2% yearly growth in US e-commerce sales in Q2 2026, against 6.7% for all retail sales. Via digitaltreed, https://digitaltreed.com/statistics/ecommerce/us-ecommerce-growth-vs-retail
MLA
"12.2% yearly growth in US e-commerce sales in Q2 2026, against 6.7% for all retail sales." US Census Bureau, Quarterly Retail E-Commerce Sales, Q2 2026. digitaltreed, https://digitaltreed.com/statistics/ecommerce/us-ecommerce-growth-vs-retail.
HTML link
<a href="https://digitaltreed.com/statistics/ecommerce/us-ecommerce-growth-vs-retail">12.2% yearly growth in US e-commerce sales in Q2 2026, against 6.7% for all retail sales</a> (US Census Bureau, Q2 2026)
Embed the chart
<iframe src="https://digitaltreed.com/statistics/embed/ecommerce-us-growth-vs-total-retail" width="640" height="420" loading="lazy" title="Yearly sales growth, Q2 2026: online vs all US retail"></iframe>
<p>Source: <a href="https://digitaltreed.com/statistics/ecommerce/us-ecommerce-growth-vs-retail">12.2% yearly growth in US e-commerce sales in Q2 2026, against 6.7% for all retail sales, digitaltreed</a></p>
Keep the source link under the chart. The chart updates when the number does.
FAQ
Questions about this number
What is the latest figure for sales (USA)?
12.2% yearly growth in US e-commerce sales in Q2 2026, against 6.7% for all retail sales, for Q2 2026, according to US Census Bureau, Quarterly Retail E-Commerce Sales. We checked it at the source on 23 Oct 2026.
Related
More E-commerce statistics
Official dataAll sizesUSA
$340.2B
in US retail e-commerce sales in Q2 2026, seasonally adjusted, up 12.2% from Q2 2025
Sample: Estimates from the Census Monthly Retail Trade Survey and administrative records; seasonally adjusted, not adjusted for price changes. US retail trade only.
of all US retail sales were made online in Q2 2026, up from 16.3% a year earlier
Sample: Estimates from the Census Monthly Retail Trade Survey and administrative records; seasonally adjusted, not adjusted for price changes. US retail trade only.
of EU firms with 10 or more staff made e-sales in 2024; 48.48% of large firms did, against 21.38% of small firms
Sample: About 157,000 EU enterprises with 10 or more employees and self-employed persons surveyed in 2025 (out of 1.53 million); e-sales refer to calendar year 2024. Size bands: small 10-49, medium 50-249, large 250+.
